With Bonnie Tyler, the BBC not only wanted to win the competition but also to get more viewers that last year and avoid the disappointing figures of 2010 (only 5,54 millions viewers).
Mission accomplished for the second option. It has been reported that 7.7 million viewers watched the Eurovision Song Contest with a peak at 9.22 million between 22:45 and 23:00 BST (21:45 and 22:00 GMT). The contest was followed by an extra 230 000 viewers compared to last year. Despite a market share of 35.3%, popular TV reality show Britain’s got talent led the Saturday night ratings with 8.8 million viewers and a 38.1% market share.
These figures clearly show the high success of the Eurovision Song Contest in the United Kingdom. Bonne Tyler came 19th with the song Believe in me.