French label M6 Interactions has just signed a contract to release this year's winning song “Fairytale” on a physical CD single.

More than probably, this means that Alexander Rybak's song will often be broadcast on M6, as the label belongs to the private TV channel.

M6 Interactions already gave commercial attention to Eurovision entries as they published the 2007 Ukrainian entry by Verka Serduchka Dancing lasha tumbai and last year's Spanish entry by Rodolfo, Baila el chiki chiki. Both singles reached good positions in the sales list.