This year's Russian Eurovision Song Contest entry, Julia Savicheva, has been given a glowing vote of confidence by public relations director of domestic broadcaster Channel One. At a Moscow news conference with the singer, Vladimir Matetsky (composer) and Yuri Aksyuta, (Music Director), Igor Burenkov claimed: “We expect a very good showing in this year's Eurovision”.

Burenkov claimed that the selection of Julia was because she was the best among the equals, that she had good chances to win, and that he hoped she would do just that.

Talking about her song, Julia said: “The song has been made in the Eurovision format, like a European hit. I like the lyrics and the idea, the arrangement and the tune. Work on it took a long time, and the final version wasn't ready until very recently”, she said. “I'm ready both for a victory and a defeat. In any case, participation is, in itself, very important”, she added.

The song was selected from among 3,000 entries and in Aksyuta's view; a Russian victory in the Eurovision contest would draw international attention not only to Russian pop singers, but also to its music market as a whole.