Allez, Ola, Olé, the 2010 French entry by Jessy Matador, will shortly be presented, even if it's still uncertain whether it will be before or after next week's meeting of Heads of Delegation in Oslo.
A few days ago, some of French eurofans who complained with the choice made by France 3's headquarters, received quite a long mail from the channel's service in charge of relations with viewers.Here's a summary of the answer:
"Jessy Matador is a young singer whose inspiration comes from rhythms of the Antilles, Africa, Jamaica and USA. You're not happy with this selection. You'd like France Télévisions to take the event seriously and with no other commercial operation.I regret that the choice doesn't fit your expectations. I thank you for your reaction which shows your interest for Eurovision.Be sure that France 3, France Télévisions and Jessy Matador really want to give the French participation an exceptional impact at the most prestigious European song contest.The artist, who was born in Congo, has all qualities to provide an original performance and make it possible for France to glow on the Eurovision stage: a festive and lively song, an imaginative performance, a unique and off-the-wall artistic universe, the experience of singing live and a great stage presence. Moreover, thanks to his dancing talent and good spirit, the artist will provide an absolute act!"
The answer goes on with reminders of previous non-French artists or artists singing in other languages than French with decent placing.On the fact that the song also aimed to be next Summer hit, with references to the football world cup, the answer states:
"Why should we stop the promotion of this positive music once the Eurovision Song Contest is over? We can give it a second breath during the World Cup. France Télévisions doesn't sacrify Jessy Matador in the name of promotion and marketing. On the contrary, thanks to the two events, the artist will have two extraordinary showcases to get popular amongst a large public".