The Eurovision Song Contest logo, which has been revealed last Saturday during the Turkish national final, was created by JM Enternational in London for marketing agency T.E.A.M. and the European Broadcasting Union (EBU).
“The new logo is the word Eurovision with the V in the shape of a heart. The inspiration for the logo was drawn from the remarkable shows of emotion shown by fans, contestants and millions of viewers, represented by the heart. This permanent logo is envisaged to become more recognizable and over time, symbolize what has become a unique European institution. The logo and brand identity are created by design creators JM Enternational, based in London”, Eurovision Song Contest supervisor Svante Stockselius said.
Having worked in the music industry for over 18 years, JM Enternational has “the experience to handle a wide range of graphic and design projects as our portfolio shows. We are award show specialists, working on the Classical BRIT Awards, IFPI Platinum Europe Awards, Music Industry Trusts� Award and the BRIT Awards the UK�s premier music event since 1992” JM writes on its website.